CLIENT
InColour
PROJECT
Landing Page, Branding, Print Material
ROLE
Visual Designer, Graphic Designer
BRIEF
To create a landing page, brand identity and print work for a boutique fashion label
CREDIT
Design and development by CWilliams
CLIENT
The Great Barrier Reef
PROJECT
Premium Native Advertising
ROLE
Design Lead, Digital Designer
BRIEF
The mass bleaching and degradation of our Great Barrier Reef is a grim reminder of the ravages of global climate change. But innovative projects provide a glimmer of hope for one of the worldʼs most magnificent natural wonders. Powered by The Great Barrier Reef Foundation and news.com.au our mission is to enlighten readers that The Great Barrier Reef is not dying, but in fact, growing!
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
PodPlay Mobile App
PROJECT
App UI, Branding
ROLE
UI Designer, Brand Designer
BRIEF
To develop a brand identity and a mobile app user interface for a podcast concept campaign
CREDIT
Design and development by CWilliams
CLIENT
Hyundai
PROJECT
Premium Native Advertising
ROLE
Design Lead, Digital Designer
BRIEF
To prove Hyundai's commitment to driving significant change, they’re championing extraordinary Australians doing something good for the environment with 2 premium native articles focused on sustainable innovations.
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
Formula 1
PROJECT
Logo Re-Design, Animated Logo Intro
ROLE
Brand Designer, Motion Designer, Graphic Designer
BRIEF
Re-design your favourite logo and create an animated logo intro
CREDIT
Design and development by CWilliams
CLIENT
Participating Partners
PROJECT
Pre-Sales –Premium Native Article
ROLE
Design Lead, Digital Designer
BRIEF
To develop premium native article concepts, that will be pitched to a specific client to hopefully become a sold premium native article.
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
Sir Clermont Wine
PROJECT
Branding & Packaging
ROLE
Branding Designer, Packaging Designer
BRIEF
To create a brand identity and packaging for Sir Clermont Wine
CREDIT
Design and development by CWilliams
CLIENT
Converse
PROJECT
Competition Landing Page Design
ROLE
Design Lead, Visual Designer
BRIEF
To develop a promotional landing page that allows users to submit their own custom artwork with the possibility of it getting put into production
CREDIT
Design and development by CWilliams
CLIENT
Viking River Cruises
PROJECT
Premium Native Advertising – Interactive Quiz
ROLE
Design Lead, Digital Designer
BRIEF
To develop a sponsored interactive quiz – targeted to a more affluent audience to engage Delicious readers to be inspired by foods around the world and have them select their favourites to decide where their next holiday should be.
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
Dog Adopt
PROJECT
App UI, Branding
ROLE
UI Designer, Brand Designer
BRIEF
To develop a brand identity and a mobile app user interface for a dog adoption concept campaign
CREDIT
Design and development by CWilliams
CLIENT
Supercars & Hino
PROJECT
Digital Live Race Results Platform & Broadcast Brand Activation
ROLE
Design Lead, UI Designer, Graphic Designer
BRIEF
To promote sponsorship awareness throughout each individual Supercars Championship event, with a digital live race results platform concept and a sponsored televised commenting platform
CREDIT
Design and development at Supercars by CWilliams
CLIENT
JVC
PROJECT
POS Material & EDM Campaign
ROLE
Art Director, Graphic Designer, Digital Designer
BRIEF
Prior to the launch of the Bustival pop-up festival, the JVC Ruby Rose partnership will see a range of marketing activities, including an advertising campaign, a series of digital films, and retail POS material.
CREDIT
Design and development at IMA Advertising by CWilliams
CLIENT
Supercars
PROJECT
Social Media Campaign
ROLE
Design Lead, Digital Designer
BRIEF
To promote the Supercars Sandown 500 Championship Event with its newly themed 'Retro Round' campaign, across multiple digital mediums
CREDIT
Design and development at Supercars by CWilliams
CLIENT
Participating Partners
PROJECT
Pre-Sales –Premium Native Article
ROLE
Design Lead, Digital Designer
BRIEF
To develop premium native article concepts, that will be pitched to a specific client to hopefully become a sold premium native article.
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
Australia Post
PROJECT
Premium Native Advertising
LIVE
https://www.kidspot.com.au/features/v3/dnac-841/things-you-only-find-in-australia/
ROLE
Design Lead, Digital Designer
BRIEF
Kidspot has teamed up with Australia Post to show you how to collect a piece of Australia in the Great Aussie Coin Hunt with a premium native article focused on sharing past experiences of what it's like growing up in this sunburnt county we call home.
CREDIT
Design and development at News Corp Australia by CWilliams
CLIENT
Supercars
PROJECT
Livery Design, Brand Activation, Digital Guidelines & Specifications
ROLE
Art Director, Graphic Designer
BRIEF
To promote the launch of the Gen 2 Supercar -
‘the car of the future’ with the creation of a branded livery design and the development of the Homologation Vehicle Guidelines
CREDIT
Design and development at Supercars by CWilliams
CLIENT
Supercars
PROJECT
Event Print Material
ROLE
Art Director, Graphic Designer
BRIEF
To promote the Supercars Championship Round with a range of print material
CREDIT
Design and development at Supercars by CWilliams
